At a glance
Instagram ReelReel · Caption · Hashtags · Share to feed
| Destination | Instagram Reel |
|---|---|
| Required account | An Instagram Business or Creator account |
| Connection method | Instagram Login through Meta |
| Video publishing | Supported |
| Formats | MP4 or MOV |
| File size | Up to 1 GB |
| Duration | 3 seconds to 15 minutes |
| Resolution and shape | Minimum 720 px; 9:16 recommended; 23 to 60 FPS |
| Caption | Up to 2,200 characters |
| Audio | AAC, 48 kHz maximum, one or two channels |
| Custom thumbnail | Supported |
| Analytics | Supported metrics |
Checked against the current Meta Instagram publishing documentation . Provider rules can change, and account-specific limits may be lower.
Connect and publish
- 01
Open Connections
Choose Instagram from the workspace Connections page. - 02
Authorise the account
Complete the Instagram Login through Meta flow and confirm the exact destination. - 03
Add it to a campaign
Choose the connected destination when building the release plan. - 04
Review the variant
Check the video, copy and provider-specific settings before approval.
Platform notes
- Personal Instagram accounts are not supported by the publishing API.
- ClipPush currently publishes Reels, not Stories or image posts.
- Meta can apply additional checks while it downloads and processes the hosted video.